Created and collaborated with cross functional teams across Disney. From parks and resorts, online and Disney Store marketing to create a window display along with other collateral that promoted the new Toy Story Land at Walt Disney World. I started with a few concepts to make it a fun and engaging photo-op. It was narrowed down to one of Slinky the dog entangled within the logo, and that became the overall look. It was then adapted a multitude of formats, including various window and display sizes. A challenge with the window displays is that not every single window across the chain is the same size, so a happy medium has to be found where most of the artwork is show and can be large and impactful as can be.
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